Short term it gives the appearance of a bad move, but.........
I believe the landscape of college basketball is going to dramatically change within the next decade.
Indeed, I don't believe there is a lucrative scenario for basketball TV money in the west, outside of the PAC 12, for either the MWC, or Gonzaga, if this move isn't made. I believe it has more to do with the continuing evolution of how fans will choose to pay for and view college hoops than the combined influence of the major players in Western college basketball. ESPN has already felt the pinch of declining cable subscriptions and has cut budget accordingly. The MWC needs the Gonzaga brand to revitalize their regional following. Gonzaga needs a better conference schedule. The MWC footprint is larger and still includes the state of California.
Also keep in mind that nature abhors a vacuum. The Western time zone is a niche audience that will be filled regardless of how viewers subscribe to watch games. Basketball fans will watch their team regardless of who broadcasts it. It is more about availability, consumer cost, and the general popularity of college basketball than it is about how a given conference attempts to manipulate wealth distribution.
I believe the landscape of college basketball is going to dramatically change within the next decade.
Indeed, I don't believe there is a lucrative scenario for basketball TV money in the west, outside of the PAC 12, for either the MWC, or Gonzaga, if this move isn't made. I believe it has more to do with the continuing evolution of how fans will choose to pay for and view college hoops than the combined influence of the major players in Western college basketball. ESPN has already felt the pinch of declining cable subscriptions and has cut budget accordingly. The MWC needs the Gonzaga brand to revitalize their regional following. Gonzaga needs a better conference schedule. The MWC footprint is larger and still includes the state of California.
Also keep in mind that nature abhors a vacuum. The Western time zone is a niche audience that will be filled regardless of how viewers subscribe to watch games. Basketball fans will watch their team regardless of who broadcasts it. It is more about availability, consumer cost, and the general popularity of college basketball than it is about how a given conference attempts to manipulate wealth distribution.
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