From ESPN:
Third-round coverage on Saturday of the event by NBC delivered a 3.26 overnight rating, the highest third round on any broadcast network since the 2006 WGC-Bridgestone Invitational. The final round had a 5.1 overnight rating on NBC, the highest non-major PGA Tour broadcast since the 2013 Players Championship.
And those who didn't watch on TV got their fix elsewhere. On Saturday, nearly 5.5 million minutes were streamed on Golf Channel and NBC Sports digital networks, up more than 600 percent compared to the Saturday of the same event last year. The Valspar saw 27.2 million minutes streamed across Golf Channel / NBC Sports' digital platforms, which made it the most-streamed PGA Tour event ever for the network, according to Adobe Analytics.
And those who didn't watch on TV got their fix elsewhere. On Saturday, nearly 5.5 million minutes were streamed on Golf Channel and NBC Sports digital networks, up more than 600 percent compared to the Saturday of the same event last year. The Valspar saw 27.2 million minutes streamed across Golf Channel / NBC Sports' digital platforms, which made it the most-streamed PGA Tour event ever for the network, according to Adobe Analytics.
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